Why Zune is failing?
Microsoft doesn’t seem to learn from its mistakes in consumer electronics and although they wake up but then it becomes too late. First mistake is that they are competing with Apple and trying to do everything what they do with their iPod. Microsoft should try to make Zune better than iPod so that people may have enough reasons to choose it, else get out of this portable players business. When iPod was first launched, it looked like totally a new device with music playing capability and all mp3/mp4 players that were available in market followed the iPod style and Chinese iPod clones flooded the market. Microsoft seems to hold a business meeting with guys in suits and cigars who have no knowledge of electronics and then throw random features in a box and push it in the market.
