Whether you have a website which represent your business on web or it’s the website itself doing the business for you (like ecommerce website for example), make sure that the website is available to your customers all the time they log in. A down website is the biggest turn off and surely gives a bad image to company. Imagine I have to buy a laptop and I start checking out some popular brands of laptop on website, I am opening abc, xyz etc laptop brand websites and suppose xyz brand’s website do not open or throw up some error! I am definitely not going to buy this brand because if they can’t keep their site running, their product and service will be terrible. However, this is your website visitor perspective, but in real the company is not responsible for its website uptime but it’s the web hosting company which is responsible. What you need to do is choose the best web hosting brand which offers 100% uptime hosting and never let you down even on extreme load. Talking about load, here in website it means more traffic on your website. Like for example if you have an e-store selling gift items then your site will experience more traffic before new year and Christmas because people will be buying more gift items in this period. If your webhost is doing fine all year but fails when your website receives more traffic then you are losing a lot of potential customers. Websites like E-store, online video and community sites should be put on dedicated servers preferably for best performance. Cloud hosting is another preferred technology which guarantees uptime of your site by using multiple servers so that if one is down, there are many others running to keep your website live. Cloud hosting plans are best for personal and small business websites.
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